Editorial
Critical perspectives and reflections on the professions of architectural photography and visual communication. These opinion articles offer in-depth analyses and commentary on current trends, challenges, and opportunities in these fields. They are designed to enlighten my partners – architects, communication agencies, consulting firms, and real estate developers – and help them better understand the importance of high-quality visuals in their communication strategies.
Utopia in Architecture: Between Dreams, Brutality, and Futuristic Vision
Architecture has always been a discipline fueled by dreams of a better future. Among these dreams, utopia holds a central...
Sustainable Architecture: A Key Focus for the 2023 Emerging Architects Award Winners
Contemporary architecture is reinventing itself in response to climate and environmental challenges. The young architects, particularly the winners of the...
How to Choose the Right Architectural Photographer for Your Project?
Architectural photography is an art that requires a unique combination of technical and artistic skills. The right photographer can elevate...
5 Famous Architectural Photographers You Need to Know
Architectural photography is essential for communicating and marketing prestigious projects. It goes beyond simply capturing structures; it reveals the essence...
Merging Architecture and the Geek Universe Through Generative AI
Introduction As part of an exciting collaboration with Heaven Conseil for Adobe France, I had the opportunity to contribute to...
Geobiology in Architecture: Distinguishing Between Science and Wellness Marketing
Geobiology is increasingly appearing in architectural discussions, often presented as a method to enhance well-being and harmony in living and...
The challenges of integrating contemporary architectural projects into existing urban environments
Contemporary architecture, especially in historic urban environments like Paris, presents complex challenges. Integrating modern buildings into heritage districts involves balancing...
Generative AI for Strategic Foresight and Design Fiction
In a constantly evolving world, strategic foresight has become indispensable for companies and regions seeking to anticipate future challenges. Simultaneously,...
Real Estate Photography and Architectural Photography: Why Choose an Expert Who Masters Both Disciplines?
Real estate photography and architectural photography are often seen as two distinct disciplines, but in reality, they are closely related....
5 Trends in Architectural Photography for 2023-2024
Architectural photography is a constantly evolving field, where creativity, technology, and innovation come together to capture the beauty and functionality...